 |
| |
 |
|
 |
The world's
largest aluminium rolling company |
|
|
World
leader in viscose staple fibre |
|
|
One of
the biggest producers of primary aluminium in Asia |
|
|
Fastest-growing
copper company in Asia |
|
|
The Aditya
Birla Group is the 11th largest cement producer in the world
and the seventh largest in Asia |
|
|
Fourth
largest producer of carbon black in the world |
|
|
Fourth
largest producer of insulators in the world |
| |
|
 |
|
|
|
| companies
> Indian companies |
 |
 |
|
 |
|
|
|
|
|
|
Aditya
Birla Group has been a premier branded garments
player in the Indian retail market. The Group's
entry into the food and grocery retail sector started
through the acquisition of Trinethra and Fabmall
in 2007. We are amongst the top two players in food
and grocery in India already with aggressive plans
in all retail sectors. The retail business of the
Aditya Birla Group started with a simple mission,
'to change the way Indians shop', and to achieve
this goal, the team started with the understanding
of the consumer - her needs, her expectations and
her areas of dissatisfaction. This study was undertaken
across twenty cities, covering large number of consumers,
across age groups and socio-economic class. What
emerged from the study was a clear direction of
what the consumer expects from her retailer. Striving
to fulfill this growing need of the Indian consumer
by offering a solution to the inconvenience, inconsistency
and the lack of variety that she experiences in
her everyday shopping ritual, the retail promise
of the Aditya Birla Group is aptly called more.
The retail offerings in the Indian market from the
stable of Aditya Birla Retail Ltd. currently comprises
of the following two formats: supermarkets and hypermarkets.
Other new formats are in the planning and/or prototyping
phase.
Supermarkets
more. for you - Your convenient neighbourhood supermarket.
Conveniently located in neighbourhoods cater to
the monthly, daily and weekly shopping needs of
consumers. The product offerings include a wide
range across fresh fruits and vegetables, groceries,
personal care, home care, general merchandise and
a basic range of apparels. Currently, there are
over 600 more. for you supermarkets across the country.
Hypermarkets
more. MEGASTORE - very large and spacious, is a
one-stop shopping destination for the entire family.
Besides a large range of products across fruits
and vegetables, groceries, FMCG products, the hypermarkets
also have a strong emphasis on general merchandise,
apparels and CDIT.
Currently, the Group has two hypermarkets operating
under the brand more. MEGASTORE in Mysore and Vadodara.
For
further information please visit: www.morestore.com
Click
here for job opportunities at Aditya Birla Retail
Ltd.
|
|
|
|
|
|
